09 December 9, 2021: Tracified Technologies has launched a blockchain-based traceability solution targeting 10,000 farmers in Sri Lanka who export to the EU. Funded by GIZ, the solution will be a platform allowing farmers to ensure transparency on the origin of the food source, the dates of harvest and processing and the processing techniques used. Depending on the product, these parameters can also be extended to capture temperature, humidity, storage and handling data throughout the distribution chain. The solution will allow farmers to negotiate higher prices with savvy customers by transparently showing the quality of products from farm to fork. In the longer term, it should also make it easier for farmers to access international markets, as traceability is a proven method of ensuring product quality.
Dileepa Jayathilaka, Co-Founder of Tracified said: âHaving been the platform of choice for supply chain traceability in a number of large-scale projects both indoors and out outside Sri Lanka, this new venture is a decisive step for Tracified towards proving its effectiveness. once again to build confidence in global supply chains by harnessing the power of blockchain technology. We are delighted to join forces with international organizations to help Sri Lankan farmers gain a competitive advantage in global markets through a new level of transparency. We are confident that this is a timely initiative that will boost Sri Lanka’s agricultural exports through high technology at a time when the world is looking to explore the capabilities of digital technology to reshape industries. “
Tracified has seen significant growth and adoption in its business over the past year. In April 2021, Tracified won an international tender from the AfDB to implement a food traceability project in Azerbaijan. In July 2021, Tracified also obtained a new project in Japan, to allow the traceability of âsakeâ throughout the value chain. In August and September, the Blockchain-based platform secured a project to promote Sri Lankan crafts in socially responsible businesses, engaging with Selyn and Kantala in a USAID-funded project.
âOur vision has always been to use our Tracified Platform to improve Sri Lankan industries and raise the standards of farmers and artisans at the local level. These projects allow us to do that in Sri Lanka and to extend that same model to other parts of the world, which is exciting. There is so much we can do for other industries in Sri Lanka like tea, fashion, coconut products etc. -Founder, Tracified.
Tracified Technologies is a blockchain-based traceability solution that connects the entire supply chain. The solution can be applied to scenarios where ensuring the integrity of the supply chain is critical. Whether it’s organic or Atlantic salmon, Tracified can identify and record movements, temperature and storage times at every stage, using a host of tracking technologies.
Tracified has been recognized in national and international forums. In August 2020, Tracified received an equity investment from 360ip, a Tokyo-based venture capital firm. In 2018, he won the Founder Institute scholarship for the best sustainability startup pitch at Oslo Innovation Week. The product was also recognized at the E-Swabhimani Digital Social Impact Awards 2017, where it won the Business / Commerce category and at the National Best Quality Software Awards (NBQSA), where it won gold in e-Logistics and Supply Chain. Management category.
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